Issue 156 | August 4, 2017


CAREER TRENDS HAPPY HOUR
"In your life, the safe route and the best route may not be the same route."
– Author Unknown

Personal Brand Trends & CPBS Preview Call
August 11

RSVP to Join Live or Get the Recording

Certified Personal Brand Strategist (CPBS)
Training & Certification Program Starts August 29

Early Registration Closes August 15


CAREER THOUGHT LEADERS (CTL) NEWS & EVENTS

  • Free Personal Branding Update Call August 11
  • Join Us in Madrid: Conference Updates
  • CTL Associate News & Opportunities
  • Visit Us at These Upcoming Events

RESOURCES, DATA & IMPORTANT LINKS

  • Branding: Does Your Brand Have Heart?
  • Human Resources: How Technology Is Changing Human Resources
  • Business: New LinkedIn Tool Tells Businesses About Who's Visiting Their Websites
  • Leadership: Effective Communication Is About Understanding Emotion
  • Workforce Trends: Remote Work the Norm Even at Small Firms

CONGRATULATIONS TO OUR COLLEAGUES

  • Colleagues Earn Prestigious Credentials
  • Colleague Elected to Industry Nonprofit Leadership

UPCOMING TRAINING & PROFESSIONAL
DEVELOPMENT

CTL & RWA Events

  • Personal Brand Update Call with Susan Chritton & Marie Zimenoff
  • Certified Personal Brand Strategist Class
  • Resume & Profile E-Summit: Master Class: How to Write Branded Resumes & Profiles
  • CTL Associate Quarterly Call with CTL Board
  • Resume Writing Academy Training Program
  • Social Branding Analyst Certification
  • Career Jam: Where Experts Forecast The New & The Next
  • CTL Conference & Professional Development Symposium

Partner & Associate Events

  • Robin Schlinger: Helping Clients Secure a Federal Job (Two-Part Series)
  • Robert Shutt: Subtle Career Success Skills: The Magic of Business Etiquette

CAREER THOUGHT LEADERS (CTL)
NEWS & EVENTS

AUG 11 | Free Personal Branding Update Call

More than ever before, professionals today are charged with managing their own careers. More than ever before, coaching, career services, and professional resume writing are gaining traction as legitimate industries – for the betterment of those in our industry and professionals worldwide (in my humble opinion!).

At the crux of it all is the foundational idea of personal branding. The ideas of personal branding are simple – it's what is authentic to you that differentiates you from your peers and is relevant and compelling to those who make decisions about you. But getting clarity in these areas and building a strong, unique promise of value isn't easy.

Join Susan Chritton and Marie Zimenoff for a free call to talk personal branding and share about the Reach Personal Branding programs that came under the Career Thought Leaders umbrella this Spring.

You'll also learn about the Reach Personal Branding methodology and the unique opportunity to become a Certified Personal Brand Strategist (CPBS). The deadline to get the early bird pricing for the CPBS program is August 15.

Register for the free call.

MAY 1 | Join Us in Madrid: Conference Updates

Thrive: Helping Careerists Navigate a Global, Virtual & Gig Workforce
May 1 to 3, 2018
NH Nacional
Paseo Del Prado, 48, Madrid, Spain

Career Thought Leaders and Resume Writing Academy are going abroad for three exciting days of global connecting, learning, and exceptional value.

The 2018 conference will be a true international symposium, with attendees joining from across the U.S., Europe, Australia, South America, and beyond.

For those traveling from the U.S., we've put together a group flight so you can enjoy the company of your career colleagues as you travel. You are welcome to reserve tickets for guests. We will also be coordinating ground transportation for the group to the hotel.

Flight Information

  • Saturday, 4/28, JFK to Madrid, Delta #410; Depart 7:35pm arrive Madrid 9:15am
  • Saturday, 5/05, Madrid to JFK, Delta #210; Depart 10:20am arrive JFK 12:33pm

Pricing & Payment Information

Current price including all taxes and fees is $535.56. The taxes could change.

Only 7 Seats Left at this Price! Reserve Your Seat Today.

Conference Agenda

Tuesday, May 1

  • Workshops on this day will go in-depth into coaching and business development topics.
  • There will be 4 sessions offered, 3.5 hours each, and you will choose 2 sessions to attend.
    ** NOTE: Mini-conference registration does not include these sessions.

Wednesday, May 2 & Thursday, May 3

  • Get practical tools, tips, and resources you can use to help clients navigate the dynamic international workplace.
  • Topics include job search, career coaching, personal branding, leadership coaching, and more!

Early Registration Closes November 17.

CTL ASSOCIATE NEWS & OPPORTUNITIES

Welcome New CTL Associates

Lucie Yeomans, Your Career Ally and Sick Resumes, Scottsdale, AZ

CTL Associates, be sure to check the Associates area of the website for details on the following opportunities:

  • Share your expertise during an interview on The Career Confidante radio (40,000 listeners and growing!)

CTL Associates receive discounts on the Master-E-Sessions, conferences, and more! Log in and view the Associates page for details.

Want to get in on the opportunities? Join as a CTL Associate today!

Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!

UPCOMING CONFERENCE APPEARANCES

ICF Converge | Washington, DC

CTL Board Member Susan Chritton will join Marie in running a "Development Lab" at ICF Converge on August 25, 2017, where they will help coaches from around the world clarify their personal brand and create bios to build their coaching practices. If you're planning to attend Converge, watch for more information on how you can join!

Join Susan Chritton and Marie for dinner Wednesday night.

RESOURCES, DATA & IMPORTANT LINKS

Branding: Does Your Brand Have Heart? (Valerie Sokolosky on LinkedIn)
A few quick tips to make branding more personal (and more fun) for your clients.

Human Resources: How Technology Is Changing Human Resources (Business News Daily)
Where are companies investing in HR technology and what does it mean for the future of HR, job seekers, and HR professionals? Read this article for these answers and more!

Business: New LinkedIn Tool Tells Businesses About Who's Visiting Their Websites (TechCrunch)
LinkedIn continues their roll out of new features, this one specifically for businesses. If you promote your business through LinkedIn or work with business owners that do, check out the new Website Demographics tool.

Leadership: Effective Communication Is About Understanding Emotion (Lead Change Group)
Emotions motivate. This is a critical skill for our leadership clients to master and just as important for us in coaching clients. A great read!

Workforce Trends: Remote Work the Norm Even at Small Firms (Associated Press)
If you have clients looking to work remotely, this is a great article for insight into how companies are using remote employees and pitfalls to look out for in choosing remote work.

CONGRATULATIONS TO OUR COLLEAGUES

COLLEAGUES EARN & RENEW PRESTIGIOUS CREDENTIALS

Congratulations to Aditi Ranbhor on earning her Academy Certified Resume Writer (ACRW) credential from the Resume Writing Academy. You have shown true dedication to learning and applying new resume strategy, writing, and design concepts. Kudos to you, Aditi!

COLLEAGUE ELECTED TO NONPROFIT LEADERSHIP

Congratulations to Wendi Weiner, CCM and CTL Associate, who was elected as President of The NRWA! It is a big job, and the industry is so appreciative of your willingness to take it on.

Please email your kudos, upcoming events, or latest happenings to me at marie@careerthoughtleaders.com so that I can share them with everyone!

For information about CTL & RWA credentials:

Academy Certified Resume Writer (ACRW)
Academy Certified Profile Writer (ACPW)

Master Resume Writer (MRW)
Credentialed Career Manager (CCM)
Certified Career Transition Coach (CCTC)
Certified Personal Brand Strategist (CPBS)
Certified Social Branding Analyst
360Reach Analyst

UPCOMING TRAINING & PROFESSIONAL DEVELOPMENT

Visit the 2017 Calendar of Events for all CTL and RWA events this year.

CTL & RWA EVENTS

August 11, 2017, Noon ET
Personal Brand Update Call with Susan Chritton & Marie Zimenoff

Join Master Personal Branding Strategist Susan Chritton and CTL CEO Marie Zimenoff for a fun, lively, content-packed session all about personal branding! We'll share:

  • Important branding trends coaches and resume writers need to know
  • Major changes to LinkedIn that will impact your practice
  • How to receive the Social Branding Certification ($797 value) at no cost!

You'll also learn about the Reach Personal Branding methodology and the unique opportunity to become a Certified Personal Brand Strategist (CPBS). The deadline to get the early-bird pricing for the CPBS program is August 15. Learn more and register.

August 29, 2017, 10 am ET
Certified Personal Brand Strategist Class

Learn the Reach Personal Branding methodology – a comprehensive, three-step process for uncovering, communicating, and nurturing your personal brand. Developed by William Arruda and proven with thousands of clients and participants, this methodology is the future of career management and essential to expanding professional and personal success. You will earn 3 certifications: 360Reach Certified Analyst, Certified Personal Brand Strategist, and Social Branding Certified Analyst. Learn more and register.

September 8, 2017, Noon ET
Resume & Profile E-Summit: Master Class: How to Write Branded Resumes & Profiles

Every candidate wants to stand out from the competition. How do we make sure the content for each resume is truly branded – communicating our client's unique promise of value? In this Master Class E-Summit, Resume Writing Academy CEO and Master Brand Strategist Marie Zimenoff will share secrets to gathering differentiating content and writing branded career marketing portfolios. This 2-hour webcast will provide you with writing strategies, concepts, and tools you can use immediately. In your portfolio of handouts for the class, you'll receive document samples (resumes, LinkedIn profiles, bios, cover letters), resources, and our favorite tools for extracting personal brand and capturing client information. Learn more and register.

September 11, 2017, Noon ET
CTL Associate Quarterly Call with CTL Board

In this CTL Associate Call, our CTL Board will be leading a discussion about the trends in career marketing methods – resumes, cover letters, LinkedIn profiles, and more! The call is open to all CTL Associates and is a way to help you stay current, learn some new tricks, and share some of your own wealth of information. You MUST be an Associate to participate. To read about all of the benefits and opportunities of becoming a CTL Associate ($399 lifetime fee), click here.

September 15, 2017, Noon ET
Resume Writing Academy Training Program

RWA is the first comprehensive, strategically-focused resume training program, guaranteed to teach you how to write powerful and effective resumes. Whether you're a beginning resume writer who wants to learn the art of resume writing or an experienced writer who wants to strengthen the breadth and depth of your expertise, RWA is for you. Join us as we celebrate this as our 25th class! Learn more and register.

October 23, 2017, Noon ET
Social Branding Analyst Certification

Unlike most LinkedIn training, our program is built on a platform of personal branding and provides context so coaches can help their clients build an efficient, integrated social media strategy. This innovative certification gives you everything you need to help your clients build stellar LinkedIn profiles and use LinkedIn to expand their thought leadership, build and nurture their network, and do their job better. We've integrated secrets and tips for maximizing the value of LinkedIn and share advice you won't find elsewhere. Learn more and register.

December 1, 2017, 11:30 AM LOCAL TIME
Career Jam: Where Experts Forecast The New & The Next (Formerly Career Brainstorming Day)

Career Jam is your opportunity to participate in exploration, conversation, and discovery as career colleagues. We'll be adding new features and topics this year to keep the event fresh! Career professionals in the US, Canada, Europe, Australia, and New Zealand join in-person and virtual events to share, explore, learn, and collaborate. If you'd like to host an event in your city, please contact Marie for more information. Learn more and register.

May 1-3, 2018
CTL Conference & Professional Development Symposium Goes to Spain

Mark your calendars now and start planning an international excursion ... our annual exclusive, in-person professional development opportunity (conference) is going global! Career colleagues from Europe are excited to host us in Madrid, Spain, for the 2018 Professional Development Symposium, Thrive: Helping Professionals Navigate a Global, Virtual & Gig Workforce. Learn more here.

ASSOCIATE & PARTNER EVENTS

August 18 & 25, 2017, Noon ET
Robin Schlinger: Helping Clients Secure a Federal Job (Two-Part Series)

Are your clients a match for federal jobs? In this two-part webinar we will learn about the ins and outs of federal job searching to better assure our clients are a good match, qualified, and present themselves accurately and powerfully to the hiring agency with a great resume. This webinar series presumes some prior knowledge of resume writing. Learn more and register.

September 22, 2017, Noon ET
Robert Shutt: Subtle Career Success Skills: The Magic of Business Etiquette

Dale Carnegie estimated that up to 85% of career success is based upon one's interpersonal skills. The way a person behaves and communicates in professional situations influences career success. Consequently, it is essential that job seekers and workers possess the ability to behave in a polished, positive and competent manner. To do this one needs to know the accepted and expected business rules of conduct. Find out what we should be telling our students and clients. Learn more and register.

2017 CALENDAR OF EVENTS

FROM CAREER THOUGHT LEADERS (CTL)
& RESUME WRITING ACADEMY (RWA)

Fill out my online form.

Upcoming Events

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